JELENEW
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Stéphane Rolland
Cycling apparel meets haute couture
One of just 14 haute couture designers based in Paris and nominated by the Chambre Syndicale de la Haute couture
The youngest creative director in the history of Balenciaga
JELENEW × Stéphane Rolland
Cycling apparel meets haute couture
Why do you choose Jelenew?
Stéphane Rolland:
I like to collaborate with creative people, and I think that’s how we evolve in life, how we learn to be open to the differences of what others do. It’s always a good way to learn. I've always dreamed of collaborating with a sportswear brand, so here was the perfect opportunity. So what I like in Jelenew is that there is a real refinement in the work. Here is an ergonomics which is perfect, a perfect resistance.
How to describe the Jelenew x Stéphane Rolland collection?
Stéphane Rolland:
There is a word to describe the collaboration between Jelenew and my house-FUTURE, because it is an open door to make a futuristic model for sports: elegant, refined and hyper glamorous even sexy.
JELENEW At Cannes
The world's first professional cycling brand to make a debut on the red carpet of Cannes.
Structure,
functionalism,
and aesthetic
Professional sportswear is a treasure of ingenuity of technical prowess, and haute couture is also synonymous with outstanding technology and craftsmanship. All JELENEW products are made with haute couture tailoring artistry, which is a unique innovation in the traditional cycling clothing industry. This time, co-created with Stéphane Rolland, the unique style of haute couture art is integrated into JELENEW’s products.
In this series, sports functionalism and haute couture structural tailore are the beliefs we always adhere to.